What Microsoft Can Learn from Apple Stores

What Microsoft Can Learn from Apple Stores

Apple stores are iconic: they give an awesome retail experience to customers who are either there to purchase a new Apple product or to simply seek service or repair for the ones they own. They have been relatively successful and are always bustling with customers. This is despite Apple’s products being priced exorbitantly: the iMac, […]

A Rare Apple I is Being Auctioned: Here’s the Price

A Rare Apple I is Being Auctioned: Here’s the Price

Seeing an Apple I computer nowadays is like seeing a giant squid: it’s rare and you can’t exactly walk up to an Apple store to buy one nowadays. These were introduced in 1976, exactly 39 years ago, and were designed and hand-built by Apple co-founder Steve Wozniak. If you are looking for one, don’t fret: […]

The Case For (And Against) Apple’s Proprietary Obsession

The Case For (And Against) Apple’s Proprietary Obsession

While the rest of the tech world is adapting to the trends and embracing the set standards, Apple comes in, deviates from the norm, and just has to annoy people with its use of proprietary ports. This is evident in Apple’s push for the Lightning connector, which has been around since the iPhone 5. Apple […]

Is Apple a Cult? Ultimate Mac Weighs In

Is Apple a Cult? Ultimate Mac Weighs In

Undoubtedly, Apple’s marketing efforts have given it a huge – and dedicated – following. Fans are so loyal to the iPhone and iPad maker that they’ve gone to extreme lengths: from lining up days before the release of the iPhone 6s to them staunchly defending without argument. There have always been people who have suggested the […]

Is Apple Going Further into Enterprise?

Is Apple Going Further into Enterprise?

The yet-to-be-released iPad Pro is primed to give Apple further entry into the enterprise space, with Apple hoping to make the new device a go-to for businesses and offices. The 12.9-inch tablet is a feature-rich gadget and is equipped with its own stylus, called Apple Pencil. It is meant as a replacement product for laptop computers. […]

Buying an Apple TV on Amazon Prime? Look Elsewhere

Buying an Apple TV on Amazon Prime? Look Elsewhere

Anyone planning to look for an Apple TV online, do not expect to see one up for sale in Amazon. Amazon recently announced on Thursday October 1st that it will stop selling the Apple TV and Google’s Chromecast. This is due to both devices are unable to support Prime Video, a service which has become an […]

Google Unveils Everything Apple Just Did

Google Unveils Everything Apple Just Did

Apple and Google are run by great minds and tech geniuses. Hilariously, great minds do think alike – literally and in a record amount of time. Google has unveiled its new pair of flagship smartphones, a better Chromecast, and a tablet specifically designed for professionals. This comes weeks after the release of the iPhone 6s […]

Can Apple’s Products Still Command a Premium Price?

Can Apple’s Products Still Command a Premium Price?

Apple’s product pricing has always been a hot topic for tech observers and consumers alike. Most of their creations have been notoriously expensive: the about-to-be released iPhone 6s ranges from $649 to $849, depending on the phone’s storage space. The iPad Pro, the tech giant’s newest tablet computer, will be available in November and is […]